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The Global Speed-to-Market Benchmark Report

Global data on the speed-to-market gap: Where organizations lose time, revenue, and competitive ground — and what it takes to keep up.

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What's inside

Only 22.5% of teams feel they consistently deliver at the speed the market demands. Yet half of go-to-market (GTM) teams believe their competitors are already moving faster than they are. The gap is real — and it's costing organizations revenue, market position, and talent.


This report maps the full picture: where go-to-market processes stall, what's driving the delays, and what it takes to close the gap. Backed by global benchmark data, it gives GTM leaders, marketers, and developers the evidence — and the roadmap — to start moving faster.

The #1 GTM bottleneck

  • A stage-by-stage breakdown of where go-to-market processes stall — from strategy and approvals to post-launch rework — and the specific actions causing the most delay.

The cost of slow delivery

  • Lost revenue, missed opportunities, reduced marketing effectiveness, and a developer retention crisis: a full account of what slow GTM is actually costing organizations today.

Unlock speed-to-market

  • A practical three-step roadmap to audit your current GTM process, identify the highest-impact fixes, and turn leadership urgency into sustained investment for true velocity.

Deliver content faster, everywhere

Storyblok gives your team the flexibility to build, publish, and deliver content across every channel, region, and audience, faster than ever. Try it free for 14 days.

See Storyblok in action

See what faster GTM actually looks like in practice. Book a demo, and we'll show you how Storyblok helps your marketing and development teams move faster, together.