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Live and Let Legacy Die: How Content Marketers Are Leveraging AI and Omnichannel Content

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Can we use AI without losing our voice?

Let’s be real: content marketers today are expected to do everything, everywhere, all at once. We're creating personalized, pixel-perfect content across channels, juggling five platforms before our first coffee, and trying to make AI work for us (not the other way around). Meanwhile, our tech is quietly sabotaging our speed, SEO, and sanity.

Sound familiar? You're not alone.

We asked 1,300+ marketers and developers what’s actually working for them (and what’s not) in content delivery, and their answers were... spicy. From content bottlenecks to AI burnout, join us as we unpack the real reasons why so many teams feel stuck (and what to do about it).

Speakers:

Brandon Watts - Director of PR & Communications @ Storyblok
Georgie Jones - Head of Content @ Storyblok

In this webinar moderated by Robert Rose, Chief Strategy Advisor at the Content Marketing Institute, we discuss:

  • What to do if your great ideas are dying in Jira tickets
  • How to use AI while keeping creativity in the driver’s seat
  • What your CMS might be doing to your SEO behind the scenes
  • What your website needs to be ready for an AI-search future
  • Bonus: quick PR workflow fixes you didn’t know you needed

Register to watch the webinar

  • On demand webinar
  • Language: English

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