🍪 Cookie Notice

We use cookies to learn how you interact with our content, and show you relevant content and ads based on your browsing history. You can adjust your settings below. Here's our policy.

Cookie settings
Skip to main content

JoyConf 2026 is back. Content Confidence. Human Connection. Save your spot!

NRF: Personalizing Digital-First Event Engagement at Scale
Retail

NRF: Personalizing Digital-First Event Engagement at Scale

RDA Digital replaced NRF's outdated CMS with Storyblok's headless architecture, giving content teams the flexibility and speed to manage NRF's corporate, educational, and event sites at scale. This structured, API-first foundation later became the backbone for NRF's AI-driven personalization work, enabling real-time data, segmentation, and intelligent audience engagement across NRF's digital ecosystem.

Try Storyblok for Free Contact Us
  • Storyblok CMS
  • Next.js Framework
  • 3 Months Implementation Time
Website header for NRF Protect with event details and a photo of two smiling women. Event dates: June 14–16, 2027, in Tampa, Florida.

Other Case Studies

  • Davida Cashmere

    Read our eCommerce case study on Davida Cashmere's journey to a future-forward headless CMS built with Storyblok.
    Retail

  • Charlotte Chesnais

    Charlotte Chesnais were looking for a highly customizable solution, requiring a huge amount of reusable components, which suits Storyblok down to the ground. The tool also offers an intuitive visual editor, making it easy for the Charlotte Chesnais team to update their site in the future.
    Retail
  • A selection of large, bakery-style muffins in brown paper wrappers arranged on a wooden surface. The muffins include varieties with chocolate chunks, crumble topping, and caramel pieces. Behind them sits a teal cup of cappuccino with latte art. The scene has a cozy, rustic café feel.

    Baker & Baker

    Read our retail case study on Baker & Baker's journey to a future-forward headless CMS built with Storyblok.
    Retail
View All Case Studies