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BauWatch is the No. 1 mobile video surveillance provider in Europe. The company is growing at an above-average rate compared to the market and therefore needed an adequate, premium online presence, scaleable for more markets and a future-ready technical solution. Defined goals: A lead generating, user-centric, design-driven, secure and future-proof website. Previously accustomed to WordPress, the large team of editors was able to build and customise content quickly and intuitively, despite the many possibilities. The new website has been launchend with 10 country/language versions, following a central approach, but providing different product portfolio and lots of individual content and knowledge per site. Many further developments will follow gradually to enhance the user experience and develop the engagement of old and new customers.
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